Bachar Hijazi Identities That Last

Selected Branding Work

Featured

Uncle Crunchy

F&B Brand Identity

It's Crunch O'Clock! — a louder, sharper fried-chicken identity.

View project →
Uncle Crunchy — cover
About

A Lebanese visual design artist with over a decade spent turning ideas into identities that last — from the first sketch to the system that holds it all together.

My mark is a hybrid of Arabic square-Kufic and Latin calligraphy — the negative space of a “B”, at its simplest. One principle: clarity over clutter. Less is more.

Branding Identity Systems Packaging Typography Kufic Calligraphy Art Direction